Lipromar dares flavored salmon oil
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Specialist in the valorization of fish byproducts in flour and oils for animal feed, the company Bioceval, on its German site, is doubled with Lipromar for high value outlets. Like the oil capsules produced with its partner Nutrilo. Lipromar is going further with the return of fish oil to the kitchen. And it's good ! But not so simple to launch this product, both ancestral and innovative… |
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Bioceval-Lipromar Group: Bioceval is a subsidiary of Saria, a unit of the Rethmann group, owned by a German family (85,000 employees). Bioceval in Europe: Germany (Cuxhaven), France (Concarneau) and Spain. In Germany it brings together the Bioceval factory, Lipromar and the transporter Visser. |
The ancients remember the spoonfuls of cod liver oil received by children to avoid deficiencies, which lift the heart. The shape changed with capsules, without taste or smell. Lipromar, created by Bioceval in Cuxhaven (Germany), thus extracts fish oil, encapsulated by its partner Nutrilo. Today, Lipromar is betting on the return of fish oil to the kitchen. We tested… and it's worth going beyond your preconceptions. This product takes Bioceval out of its basic activities. The company collects byproducts of marine resources and transforms them into oil and flour for animal feed. "The co-products come from the fishing centers of Bremerhaven and Cuxhaven, and from the Netherlands, Belgium, Poland, Denmark, Croatia, Iceland, Norway ...", lists the director, Bodo von Holten. Fishing (Alaska pollock, redfish, plaice, herring, etc.) or aquaculture (trout, salmon, etc.), but of high quality and unmixed to produce pure products. Opportunities have evolved. "At the beginning, we supplied feed for pigs and poultry, but fishmeal is twice as expensive as the vegetable, we stopped, except for piglets", says Andreas Wohltmann, R&D manager. The company turned to aquaculture food and pet-food, growing markets. “The manufacturers ask us in particular for MSC certified flours”. The company has guaranteed MSC flours and oils since 2009 (cod, saithe, herring) and ASC since 2015 (salmon, trout, shrimp). The best raw material goes to the Lipromar factory built in 2015, supplied fresh up to twice a day: 90-95% of Atlantic salmon. The products are intended for human consumption: proteins, flavors, additives, ingredients ... These markets are explored by Andreas Wohltmann, who arrived in 2012 to create the R&D department. He surrounds himself with students and cooperates with institutes. He launched the salmon protein powder in 2015, and the salmon meat sausage, "but the German market is not fond of it." Or collagen for cosmetics from carp or tilapia, "but the production cost, at 2 euros per kilo, is double the selling price, it doesn't make sense. " .../ Report : Solène LE ROUX |
